Eastman Naia cellulosic yarn premieres in peacock inspired dress


In Tennessee, made from bio-based wood pulp, Naia, the sustainably-sourced cellulosic yarn from Eastman, demonstrates its versatility in fashion fabrics with a one-of-a-kind peacock inspired dress created with fabrics from Naia partner mills.

“Womenswear designers and manufacturers are clamoring for sustainable fabrics to meet the demand of discerning consumers, who care about the materials in their clothes,” said Ruth Farrell, Eastman global marketing director of Textiles. “Naia cellulosic yarn is at the nexus of comfort and luxury because it renders soft, skin-friendly fabrics in rich, vibrant colors with a sumptuous drape.”

Naia is made with wood pulp sourced from sustainably managed pine and eucalyptus plantations and forests, resulting in no deforestation of ancient and endangered forests. The yarn is produced in a closed-loop production process where safe solvents and water are recycled and reused, ensuring that Naia has a low tree-to-yarn carbon and water footprint. Listed on the Higg Materials Sustainability Index, Naia has a smaller environmental impact than fibers such as generic modal, triacetate and viscose.