Nutrien acquires Agrible to expand digital agriculture business


In Colorado, for total consideration of $63 million, Nutrien Ltd., the world’s largest provider of crop inputs and services, acquired Agrible, Inc., a digital agriculture company monitoring over 11 million acres. Agrible’s advanced platform and product offering includes a broad set of agronomic and on-farm advisory tools, data science capabilities, predictive analytics and a global sustainability business that connects growers with leading agricultural, food and consumer products companies to measure, benchmark and empower sustainable crop production.

Agrible’s platform is used by growers and sustainability partners across numerous global geographies, with the U.S. representing the company’s largest commercial market. Its primary digital product offerings include Morning Farm Report, Spray Smart, Nutrient Engine and Find My Seed.

“The acquisition of Agrible is consistent with our strategy of investing in the growth of Nutrien’s Retail business to further strengthen and differentiate our leading global position,” said Chuck Magro, President & CEO of Nutrien.