In Illinois, Impossible Foods opened Impossible Burger sales to universities, companies and other institutions, kicking off non-restaurant sales with a mobile Impossible Tailgate experience nationwide. The University of Chicago became the first school to feature the plant-based Impossible Burger in student restaurants operated by Bon Appétit Management Company, the sustainable foodservice pioneer that runs more than one thousand cafés for universities, corporations and museums in 33 states.
In addition to the University of Chicago, Palo Alto, Calif.-based Bon Appétit will also serve the Impossible Burger in the headquarters of several San Francisco Bay Area companies.
The New York-based hospitality company Restaurant Associates, a subsidiary of leading foodservice organization Compass Group North America, will serve the Impossible Burger at its clients’ dining halls on the East Coast. Restaurant Associates provides premium food services to more than 160 prestigious locations, including museums, performing arts centers, aquariums, corporate dining rooms and educational facilities.