The startup hopes to tap into the green burial trend while also reforesting the world, Matthew Kochmann, Transcend founder and CEO, tells Forbes. The company’s process involves wrapping a body in an organic flax linen shroud and burying it in fungi-enriched soil.
“With a young tree planted above it, mushrooms work their magic to ensure a direct connection between the nutrient-rich body and the tree’s root system so that the body can literally become the tree,” the company says.
Becoming a tree sequesters six times more CO2 than is emitted during cremation, Kochmann says.
To secure a discounted price of $8,500, Transcend is offering $100 founding memberships for its service. For every customer it signs up, the Brooklyn-based company will also plant 100 trees and gift a free T-shirt for you to enjoy before you “shuffle off this mortal coil.”