In Finland, UPM Raflatac launched a new wood-based polypropylene film material into the market. The UPM Raflatac Forest Film label material has been developed in collaboration with UPM Biofuels using UPM BioVerno naphtha, a 100 percent wood-based solution originating from sustainably managed forests. This innovative film will answer brand owners’ needs to replace traditional fossil-based virgin materials with renewable ones. It offers companies an efficient and impactful way to reach beyond their sustainability goals without compromising on product performance.
UPM Raflatac is leading in sustainable labeling by partnering with different players in the forest and packaging value chain. As one of the signatories of the Ellen MacArthur Foundation’s New Plastics Economy Global Commitment the company is committed to developing alternative, circular and renewable labeling solutions.