In New York, PepsiCo, Inc. acquired Health Warrior, Inc., a nutrition-forward company that makes plant-based products including nutrition bars and on-trend offerings. Health Warrior was founded in 2011 by a group of college friends, Dan Gluck, Nick Morris and current Chief Executive Officer Shane Emmett, who wanted to make nutrient-dense foods more accessible to more Americans.
“We’re thrilled to welcome the innovative Health Warrior brand to the PepsiCo family,” said Al Carey, chief executive officer of PepsiCo North America. “We continue to position ourselves at the forefront of changing consumer preferences and trends. This acquisition helps us increase our presence in the nutrition bar category, which is an attractive growth space.”
Health Warrior makes products that contain plant-based superfood ingredients and are lower in sugar. Health Warrior’s current offerings include nutrition bars made with chia and pumpkin seeds, and other plant-based protein offerings such as mug muffins and protein powder.