HerdDogg corrals $2.3 million to commercialize herd health monitoring


In Oregon, HerdDogg, an innovator of precision livestock and remote animal health, secured $2.3 million in seed financing. The seed funding from several mid-western VC firms with deep experience in agricultural technologies, IoT, and big data technologies is an expert validation of HerdDogg’s technology and market potential.

The large-animal livestock industry exceeds 4.5 billion animals and one trillion dollars, and is growing globally – even while the labor pool and expertise to care for individual animals is shrinking. The financing enables HerdDogg to accelerate development and commercialization of its field-tested and proven system to monitor herd health.

“We look for companies that solve difficult problems in really large industries,” said Rob Schultz, managing partner of Serra Ventures. “HerdDogg, through its patented animal sensor technologies, has the opportunity to build a unique dataset of animal vitals. This data, combined with HerdDogg’s proprietary algorithms, will help dairy farmers and ranchers dramatically improve operations.”