Beyond Meat expands plant-based meat innovation in new R & D center

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In California, Beyond Meat opened the doors of their new 26,000 square foot research and development center at the company’s headquarters. Seven-times the size of its existing facility, the Innovation Center supports the company’s Rapid & Relentless Innovation initiative, the goal of which is to continuously iterate the company’s products until they are indistinguishable from their animal protein equivalent.

The new facility, which houses nearly 100 employees, is the new home to Beyond Meat’s Manhattan Beach Project, which is designed to bring together the world’s best scientists, engineers, food technologists, chefs and managers in service of a single goal: perfectly build meat directly from plants.

The new facility is designed to support the company’s highly iterative and rapid style of innovation, one designed to deliver improvements to the marketplace on an annual basis. It is broken into eight distinct labs and footprints, with an emphasis on consumer engagement and learnings.