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Gemstone-encrusted, virgin alpaca wool diapers revealed to be Goop stunt

In California, a wellness brand best known for questionable health advice, occasionally tone-deaf promotion of ultra-luxury items, and A-list founder Gwyneth Paltrow has launched...

Canadian brand looks to penetrate condom market with natural latex

In Canada, a newly launched sexual wellness brand is selling biodegradable condoms that eschew the “unnecessary and harmful” ingredients found in mass-marketed prophylactics. Dubbed...

Heinz developing paper bottle to “ketchup” with sustainability trends

In Pennsylvania, food giant Kraft Heinz is developing prototype ketchup bottles made of paper in collaboration with Pulpex, the company behind Johnny Walker’s paper-based...