Dirty Labs expands biobased laundry detergents at Whole Foods

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In Oregon, Dirty Labs has expanded its biodegradable Bio Enzyme Laundry Detergents to include a new fragrance. Murasaki Bio Laundry Detergent and Bio Booster is now available for purchase at select Whole Foods, in addition to the Signature and Free & Clear Bio Laundry Detergent that hit the chain’s shelves last August.

Led by Co-Founder and Chief Scientist, Dr. Pete He, Dirty Labs uses enzyme-driven technology to deliver conventional levels of cleaning while achieving “unprecedented levels of ingredient safety and sustainability,” Dirty Labs says in a press statement.

“We’re thrilled to expand our assortment in Whole Foods Market and provide customers with uncompromised cleaning performance and additional biorenewable, plastic-free options in the laundry aisle,” says David Watkins, Co-Founder and CEO of Dirty Labs.