In Georgia, Chick-fil-A entered the meal kit market with a new product, Mealtime Kits. Designed to make it easy for customers to cook their own meals at home using fresh, pre-measured ingredients they can pick up in the drive-thru, at the front counter, or via the Chick-fil-A One app, the service will launch at 150 restaurants across the Atlanta area this month.
Chick-fil-A Chef and Atlanta Restauranteur Stuart Tracy helped develop five different kit recipes, which are easy to follow, simple to make and include the quality Chick-fil-A chicken used in the brand’s famous chicken. All chicken used in the Mealtime Kit recipes is No Antibiotics Ever, trimmed and marinated, so customers can prepare a quick meal using only a few simple steps.
Chick-fil-A is the first quick service restaurant to offer a full meal kit offering, and customer feedback will help decide whether to roll out the concept nationwide.