In the United Kingdom, CNH Industrial and Microsoft announced a new digital transformation project, aimed at empowering customers of CNH Industrial’s global agricultural brands, Case IH and New Holland Agriculture, and its commercial vehicles brand IVECO, with enhanced technological services.
The data gathered by connected vehicles will be used to streamline business operations as well as to unlock new revenue streams, thanks to the introduction of innovative digital services, powered by Microsoft Azure cloud and its intelligent technologies.
As a result of this project, next generation agricultural machines will be developed and equipped with new connectivity technologies to provide users with a range of value-added services which utilize the extensive data set gathered during machine operation. The Service Delivery Platform will become pivotal in the digitalization process of CNH Industrial’s global agricultural brands, contributing to the development of advanced connected services and enabling for the seamless transfer of agronomic data.