India’s first pay-per-use farm services provider raises $10 million

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In India, EM3 AgriServices, India’s leading private sector farm mechanization services company has raised a $10 million Series B round from London-based Global Innovation Fund and Aspada, an existing investor.

EM3 AgriServices is India’s first provider of farm services for the entire cultivation cycle, on a pay-per-use basis. Most of India’s small-hold farmers rely on manual labor and cannot afford advanced farm implements, tractors and harvesters. EM3 offers a range of interventions from soil preparation to harvesting, for which farmers pay per hour or per acre.  These services are often cheaper than hiring manual labor and service levels are guaranteed by the company.

At a time when Indian agriculture is seeking structural solutions, marquee investors believe that addressing key fundamental aspects will allow the country to usher in the next green revolution. With this investment, EM3 will expand geographically across the country, boost ecosystem capacity and invest in building technology.