DuPont adds Granular to expand its digital agriculture ecosystem

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In Delaware, DuPont acquired San Francisco-based Granular, Inc., a leading provider of software and analytics tools that help farms improve efficiency, profitability and sustainability. Sid Gorham, Granular’s co-founder and CEO, will continue to lead Granular and will lead Digital Agriculture for DuPont, including DuPont’s agronomic software business.

“This acquisition is an important component of our commitment to leading and shaping the agtech market,” said DuPont Executive Vice President James C. Collins, with responsibility for DuPont’s Agriculture segment. “We believe DuPont’s agronomy expertise, deep customer relationships and market reach will accelerate Granular’s business growth and help us deliver more value to growers around the world.”

DuPont is creating a digital agriculture ecosystem that will support information sharing, services and commerce to help growers build strong, sustainable businesses. This acquisition will enable the business to connect growers, analytics and public and private data to advance a digitally connected, more sustainable agriculture industry.