H&M teams up with Aquafil for recycled nylon yarn

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In Sweden, fashion clothing retailer H&M is teaming up with Aquafil, maker of ECONYL yarn – a nylon yarn made from waste diverted from landfills and oceans. H&M’s “Conscious Exclusive collection” is made with the ECONYL yarn as an effort to move towards more sustainable textiles and clothing. Aquafil launched the ECONYL 100% regenerated waste nylon yarn in 2011. The yarn can be regenerated an infinite number of times without any loss in quality, making it infinitely recyclable. Other fashion and textile brands have been using it already, such as Adidas, Stella McCartney and Outerknown.

“Aquafil is thrilled to have ECONYL adopted by H&M’s Conscious Exclusive collection. This partnership represents great progress for the fashion industry and environment,” Giulio Bonazzi, CEO of Aquafil told Sustainable Brands. “Collaboration between brands and ingredient manufacturers is key: when we work together, it creates more sustainable options for consumers and a cleaner future.”