BACARDÍ, Camila Cabello team up for sugarcane-based vinyl record

0
100

In Bermuda, libations supplier BACARDÍ has partnered with “Havana” and “Senorita” songstress Camila Cabello to launch Cabello’s latest single, “I Luv It,” on a sugarcane-cane based vinyl record.

Available for presale on Bacardi’s website, the record is crafted using repurposed materials and sugarcane from Bonsucro®-certified suppliers. BACARDÍ has an ongoing partnership with the non-profit organization to guarantee high standards of taste, environmental protection, and safe working conditions for farmers of the sugarcane used to make BACARDÍ’s popular Caribbean rum.

The partnership between BACARDÍ and Cabello also includes Evolution Music, a team of music industry and sustainability experts working together to make the music industry more sustainable. Evolution Music  was behind the world’s first bioplastic record in July 2022, and soon after released a single from REM’s Michael Stipe.

BACARDÍ also created a signature drink to go along with the release, called I LUV IT punch. The recipe consists of 2 oz BACARDÍ Superior rum, 0.5 oz ST. GERMAIN elderflower liqueur, 0.5 oz Passion Fruit Nectar, juice of about half a lime, 1 oz coconut water and a lime wheel and toasted coconut flakes as garnish.