In Italy, Pirelli has equipped the new McLaren W1 supercar with three bespoke tire fitments made from more than 50% bio-based and recycled materials: a figure certified by independent body Bureau Veritas. These new tires – P Zero R, P Zero Trofeo RS, and P Zero Winter 2 – have been specially developed by Pirelli […]
In Milan, tire manufacturer Pirelli has launched the first standard production tire for the global market made with over 70% biobased and recycled materials, including Forest Stewardship Council™ -certified natural rubber. This certification attests to the responsible management of the natural rubber supply chain, from plantation to factory. Developed in a specific version for JLR, […]
In Italy, tire brand Pirelli has introduced a bicycle tire that includes over 50% recycled and biobased materials. The biobased content comes from natural rubber from Forest Stewardship Council certified sources. Dubbed Pirelli Cinturato Evo TLR, the tire is an update of the brand’s Cinturato Velo all-rounder road tire. The new SmartEvo AS compound reduces […]
