Farmers Edge and Nufarm partner to maximize crop profitability

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In Canada and Australia, a strategic alliance was formed between Farmers Edge, a global leader in decision agriculture, and Nufarm Limited, one of the world’s leading crop protection and specialist seeds companies combining the revolutionary use of data-driven insights powered by on-farm hardware, software, agronomy, and boots-on-the-ground support from Farmers Edge, with Nufarm’s renowned expertise and leadership in crop protection and seeds.

Under the alliance, Nufarm channel partners in Australia, will be able to distribute the Farmers Edge suite of precision digital solutions, including daily satellite imagery from the most comprehensive farm and risk management platform available – FarmCommand. The platform provides growers valuable, rapid insights and analytics to maximize their crop productivity, profitability and sustainability.

Farmers Edge will utilize Nufarm’s leading position in production and distribution of crop protection products to drive grower engagement, focusing initially on the Australian market, and then expanding this partnership into several other key markets.